D-Marin, a network of marinas across the Mediterranean and Gulf regions, has collaborated with Future Mind, a digital advisory and delivery company, to implement a digital ecosystem that enhances marina operations and customer engagement.
The collaboration began with an assessment of the customer and employee experience at D-Marin marinas, focusing on communication channels and operational workflows. The analysis identified ways to simplify the booking process, improve information on availability and pricing, and standardise online communications. These results formed the basis for a customer journey map and a digital booking platform concept.
The initial digital booking system was positively received, with 20 per cent of all bookings completed entirely online. Building on the outcome, Future Mind developed a digital ecosystem centred around an integrated marina management platform that provides real-time operational control.
The platform supports customer-facing applications, including a web portal and mobile apps available on Android and iOS. Features include electronic berth reservations, online check-in, access to stay management and order history, and usage of marina infrastructure such as energy and water via smart pedestals.
For marina staff, a dedicated tool streamlines operational and maintenance tasks, accelerates incident response and enhances communication through Internet of Things sensor integration. Using Sense4Boat technology, the system monitors vessel conditions by tracking parameters like temperature, smoke detection, battery status and bilge water levels, enabling early hazard alerts and staff interventions.
Matthias Gehring, Chief Digital Officer at D-Marin, commented: “It has empowered us with new capabilities to transform how we engage with customers and enabled us to maximise the full potential of our marinas.”
Tomasz Wozniak, CEO at Future Mind, noted: “Together with the D-Marin team, we have built something that really changes the way the entire industry operates - from customer experience to internal operations and growth strategy.”
