Sara Bay Marina, based in Sarasota, Florida, will now operate under the Sara Bay Marine Group name following a rebrand. The announcement comes as the company opens a new sales office in the Tampa Bay area, adding a third location to its existing operations.
Operations will continue at the existing Sarasota and Fort Myers locations, while the new Tampa Bay sales office is based in St. Petersburg, Florida.
The Tampa Bay office is led by Mike Dickinson, who brings more than a decade of experience in marine sales and management. Dickinson is a US Coast Guard licensed captain and a Florida licensed yacht broker.
Alex Kramer has moved into the role of director of operations, following his time as general manager of the Sarasota and Fort Myers locations. He now guides operations and sales planning across all three locations.
Kramer said: “This rebrand and expansion represent an inspiring new chapter for our company. With all of the exciting new changes, we are confident in our ability to deliver the same high level of professionalism and customer service that our clients have come to expect.”
The Sarasota location provides marina services along with boat sales, a service centre, parts department and dry storage facilities. Brands available at the site include World Cat, Invincible, Cobalt and Key West. Both the Fort Myers and Tampa Bay locations operate as exclusive World Cat dealers on Florida’s west coast.
